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Writing Online Instruction
Naming the Topic

Give the lesson a title that names the topic.
Phrase the title so that the students get a good idea of the content of the lesson.
 

Kraft & Kraft


If the lesson pattern
is predictable,
the students can concentrate
on the content.
The Title of the Lesson

Create a title for each lesson that clearly indicates what the lesson is about.  The title is the student’s first encounter with the content of the lesson.  It should serve as an introduction and as an aid to memory.
 
 
Be Clear First, Clever Second
(Conquering Compulsive Cuteness and Cleverness)

Writing clever titles is fun.  Reading clever titles can be amusing.

However, if a student is trying to choose a lesson from a table of contents or a site map, a clever title is annoying unless it is also clear.

If you can’t be clever and clear (and it is a very rare person who can be), it is a far, far better thing to be clear.

If you can’t resist the urge to be clever, or if you’re convinced that snappy titles “hook” readers, be clever in a subtitle.
 

For Example . . .

Gerund phrases make good titles for skills, activities, and procedures because they suggest action:

  • Trimming the Jib
  • Tuning the Antenna
For concepts or facts, create a noun phrase that includes all the essential words and only the essential words:
  • Causes of Friction
  • Symptoms of Heart Disease
The key words who, what, when, where, why, and how help students anticipate the content and structure of a lesson:
  • Why the Sky Is Blue
  • How to Fly a Kite
 
Question

In a course on the anatomy of bivalve mollusks, one lesson explains the workings of the powerful adductor muscles that clams, as one of the bivalves, use to hold their shells tightly closed.  Which is the better title for that lesson?
 

Oh, Clam Up!
The Adductor Muscles: Their Uses and Control

CLICK THE BETTER ANSWER.

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